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City of San Mateo, California

Creative Fields

Branding

Client

City of San Mateo, CA

Project URL

NA

smart-logo

Project: Name the campaign, form the foundation of the brand. create the logo and identity and produce all the campaign collateral.

Comments: SMART, or San Mateo Acting Responsibly Together, is a city-wide public outreach campaign that encourages businesses, schools and individuals to change their everyday behaviors to contribute to reducing San Mateo’s carbon footprint.